Operations Design, Engineering & Marketing

Table Of Content

• Future Truck North America 2024
• Toyota Motor Manufacturing, Texas (TMMTX)
• Helping millions of people drive our quality vehicles home
• Design, Research & Development
• “Our goal is to help stakeholders understand the future of mobility.”
• California Dreamin’
• Toyota’s manufacturing facilities are the heart of all we do

As the automotive industry shifts toward an electrified future, CALTY will continue to lead the space with innovative vehicles such as the 2021 Lexus Electrified Sport concept. CALTY’s most recent production designs, the highly anticipated 2024 Land Cruiser and the 2024 Tacoma, showcase their commitment to moving forward and embracing new technology while still remaining authentic to the brand’s heritage DNA. CALTY's most recent production designs, the highly anticipated 2024 Land Cruiser and the 2024 Tacoma, showcase their commitment to moving forward and embracing new technology while still remaining authentic to the brand's heritage DNA. About CALTY Design ResearchCALTY designs innovative Toyota and Lexus mobility concepts and production vehicles for the North American and global markets. Headquartered in Newport Beach, Calif., CALTY also has a satellite design studio located in Ann Arbor, Mich. that focuses on North American production design. CALTY was founded in 1973 in Southern California by Toyota, the first automotive company to recognize the importance of "California car culture" and its powerful influence on national trends.

Future Truck North America 2024

Toyota Unlocks CALTY Vault To Show Prototypes That Never Saw The Light Of Day - CarScoops

Toyota Unlocks CALTY Vault To Show Prototypes That Never Saw The Light Of Day.

Posted: Thu, 05 Oct 2023 07:00:00 GMT [source]

They also enlarged the functional elements—wheels, engine, rear spoiler, door handles, mirror mount—to heighten the Supra’s already distinct DNA. You can see traces of CALTY’s advanced concept model in TMC’s production version of the fourth-generation car, which was introduced in 1993. They also enlarged the functional elements—wheels, engine, rear spoiler, door handles, mirror mount—to heighten the Supra's already distinct DNA. You can see traces of CALTY's advanced concept model in TMC's production version of the fourth-generation car, which was introduced in 1993. A couple years later, a second mid-engine sports car concept was not only designed, but built in house by CALTY out of fiberglass reinforced plastic (FRP).

Toyota Motor Manufacturing, Texas (TMMTX)

CALTY still indulged its wild side at this time, however, with concepts like the Scion NYC, which explored future transportation trends in big cities. We're always looking for ways to do things better, and that begins with engineering and manufacturing. Throughout North America, tens of thousands of our team members continually strive to improve not just our cars but everything we do.

Helping millions of people drive our quality vehicles home

When CALTY decided to expand and relocate, it didn't go far, moving down the coast to Newport Beach in 1978. That same year, CALTY's first production car design, the second-generation Celica, became a global hit and the designers haven't looked back since. “California was a youthful, vibrant epicenter of fresh ideas, a cool car culture, and the glamorous movie industry that inspired CALTY to create innovative designs and establish new trends,” said Kevin Hunter, president of CALTY Design Research. Established in 1973 in El Segundo, California, CALTY was the vision of Dr. Shoichiro Toyoda and Eiji Toyoda. The new studio was deliberately kept quiet, allowing it to develop a unique identity and provide fresh, creative inspiration to Toyota’s global design headquarters in Japan.

This Was Toyota's Other Proposal for the A80 Supra - Road & Track

This Was Toyota's Other Proposal for the A80 Supra.

Posted: Mon, 09 Oct 2023 07:00:00 GMT [source]

Design, Research & Development

By 2025, Toyota's 14th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 26 electrified options. The initial years at CALTY under studio chief,  Executive Vice President Mamoru Yaegashi were used primarily for conducting research on future trends in design. When CALTY decided to expand and relocate, it didn’t go far, moving down the coast to Newport Beach in 1978. That same year, CALTY’s first production car design, the second-generation Celica, became a global hit and the designers haven’t looked back since. Five Decades of Daring DesignsThroughout the decades, CALTY's direction and role evolved alongside Toyota's growth.

“Our goal is to help stakeholders understand the future of mobility.”

CALTY Design Research, the American outpost of Toyota’s global design network, is celebrating five decades of groundbreaking design and innovation. The first major automotive design studio on the west coast, CALTY created everything from the 1978 Toyota Celica to the 2024 Toyota Tacoma, and countless concepts and production vehicles in between. NEWPORT BEACH, Calif., Oct. 5, 2023 /PRNewswire/ -- CALTY Design Research, the American outpost of Toyota's global design network, is celebrating five decades of groundbreaking design and innovation. With the growth of production car development in North America, CALTY established a design studio in Ann Arbor, MI in 2004 which revolutionized local production design efforts, resulting in the creation of North American-specific models like the Tundra, Tacoma, Avalon and Sienna. The BLC is the latest in a long line of thought-provoking concepts dreamed up by the CALTY design team. Some of those concepts – like an early FJ40 proposal and the MX-2 sports car concept – never made it past the walls of the design studio but are being shared for the first time today.

Our Future Truck North America online event brings together more than 1,000 stakeholders to discuss the business models, technologies and trends shaping the future of trucking. "As we continue our journey from the automotive era into the mobility era, there is one thing I feel I can say for sure," says Simon Humphries, Toyota Motor Corporation Chief Branding Officer and Head of Design. Every vehicle sold in the U.S. depends upon this extensive network of dedicated professionals who align sales and marketing resources for our dealers nationwide.

Naturally, some of the designers turned their thoughts to high performance sports cars, the first of which was the MX-1 in 1983. Calty provides innovative design solutions for Toyota and Lexus product development, and supports North American production design, including color and trim. Activities include research, advanced design, competition design, production design, and philanthropic outreach. Toyota directly employs more than 63,000 people in North America who have contributed to the design, engineering, and assembly of nearly 45 million cars and trucks at our 13 manufacturing plants.

Propelled by in-wheel electric motors and controlled by dual joysticks, the BLC’s compact footprint and airless tires give it unparalleled maneuverability. It also boasts exceptional outward visibility thanks to its protruding glass canopy and a panoramic, augmented reality dashboard display. Heritage cues include a “TOYOTA” script grille up front, complete with a full array of cameras and lidar/radar sensors, and a split tailgate configuration in back. Highly adjustable spaceframe seats and M.O.L.L.E. panels throughout give the interior the flexibility to adapt to any kind of adventure. Propelled by in-wheel electric motors and controlled by dual joysticks, the BLC's compact footprint and airless tires give it unparalleled maneuverability.

Recently, CALTY has been credited with design contributions on the production versions of the 2018 Lexus LC500, 2020 Toyota Supra, 2023 Toyota Tundra, 2024 Toyota Tacoma and 2024 Toyota Land Cruiser. CALTY has also created numerous motor show concept vehicles, including the 2012 Lexus LF-LC, 2014 Toyota FT-1, 2017 Concept-i and 2021 Lexus Electrified Sport. The Oakland, California studio called the Toyota Innovation Hub focuses on improving the human mobility experience. Calty Design Research has contributed to the design of 55 production models – from the 1978 Celica to the 1997 Prius and on to the 2021 Sienna. With more than 100 team members and a $7.9 million investment, Calty designers have helped to create over 125 production, concept and NASCAR vehicles.

They gave it a long hood and a linear bulge so the engine bay could accommodate a large inline-6 engine. It also worked on some designs that didn't make the final cut, notably the fourth generation Supra, or A80 as it was known internally. CALTY's intent was to take the Supra in the direction of a "pure sports car," rather than continue with the previous models' Grand Touring character. There was plenty of excitement within the design development teams who were given full freedom to push the envelope of artistic process and pure creativity in ways that had not been allowed in major studios at the time.

True to their innovative spirit, CALTY’s creative teams are continually exploring new ways to integrate technology and movement into future mobility solutions. From sports cars to trucks to BEVs, CALTY has left an indelible mark on the automotive landscape, showcasing their design prowess and passion for driving excellence. True to their innovative spirit, CALTY's creative teams are continually exploring new ways to integrate technology and movement into future mobility solutions.